Welcome to PressClick
PressClick is a new, ongoing initiative from the Newspaper Marketing Agency showcasing new research and insights into online national newspapers.
Online newspaper users are a younger, more affluent and more web-savvy audience than the online norm, and millions of them click on to national newspaper websites every day.
Noa
Noa is a new set of monthly data on the usership of national newspapers online.
Noa is a powerful tool to help advertisers and planners to maximise the effectiveness of their investment in online national newspaper advertising. click for more
The Online User
The online user report provides an in-depth analysis of the online newspaper user and how the power of the newspaper brand translates online.
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Online Creativity
The NMA has created a new award, designed to showcase and reward excellence in online newspaper advertising.
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Case Studies
Evaluate the impact of online newspapers on brand measures and web traffic with our range of case studies from some of the UK's biggest brands.
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Research
What can in-market tests tell us about the effectiveness of online and print newspapers when combined with TV?
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