How did newspapers deliver sales uplift for Schweppes?
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Read how dunnhumby sales analysis revealed how national newspapers boosted the iconic drinks brand.
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Chocolate tastes sweeter in newspapers
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In our NMA News Chocolate Special read how newspapers are the perfect environment for choc brands to tempt readers into purchase.
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Extra Time - how newspapers can tap into major cultural events
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See how 82 advertisers made the World Cup work for them in newspapers, and think about how newspapers could work for your brand by linking to sporting and cultural events.
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NRS: New readers provide a future for newspapers in print
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Katherine Page, technical consultant for the National Readership Survey, explains how British quality newspapers have shown a remarkable ability to evolve and fulfil their unique role in the media landscape...
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Newspapers drive sales for Seven Seas
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See how the supplement brand benefited from a significant sales increase and improved brand equity thanks to a solus newspaper campaign.
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Topical ads make maximum impact
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See how newspaper ads that work alongside the headlines grab consumers' attention and pack a powerful punch for consumer brands in our latest NMA News...
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The thinking behind Creative Benchmarking
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As we unveil the new Creative Benchmarking service, take a look at what inspired the NMA to begin such a ground-breaking project and the aims and ambitions driving it forward.
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Why healthcare brands should advertise in national newspapers
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Using national newspapers healthcare brands can get into the medicine cabinet by connecting with, rather just reaching, consumers.
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Print ads are twice as effective as TV, says Microsoft
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See how a new study by the computer giant has shown that for every £1 spent in print, brands see a £5 return.
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| "Our favourite newspaper ads from today's papers, supplied by Xtreme Information" |
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July's 'Ad of the Month' is head and shoulders above the rest.
Enter our gallery and browse over 1,000 of the best newspapers ads from the past and present.
Click through classic newspaper front covers from yesteryear to today
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