| 30 Results
| 1 2 3
| Page 1 of 3
|
|
Effectiveness - The Case Studies |
|
 |
|
|
|
|
The brands involved in our effectiveness project came from a range of categories with a broad spectrum of aims and targets. Find out more about brands in your category.
|
|
Capital One profits from national newspapers |
|
|
|
|
|
|
How did brand-led newspaper and online newspaper ads coupled with TV positively drive web traffic and active consideration for the credit card provider?
|
|
Philadelphia cooks up a new recipe for success in newspapers |
|
|
|
|
|
|
At the end of our two-year study, how did newspapers deliver high sales and strong brand tracking results for Kraft Philadelphia?
|
|
Toyota Auris feels different inside newspapers |
|
|
|
|
|
|
How did national newspapers drive consumer awareness and consideration during the launch year of the Toyota Auris?
|
|
Newspapers continue to deliver for Toyota Yaris |
|
|
|
|
|
|
How did newspapers continue to drive brand consideration, web traffic and emotional engagement for Toyota Yaris?
|
|
John Smith's rides The Daily Mirror to Grand National victory |
|
|
|
|
|
|
How did The Daily Mirror use all their tools to help Scottish & Newcastle promote the John Smith's People's Race?
|
|
Kenco Pure shares the aroma with Telegraph readers |
|
|
|
|
|
|
How did the coffee company blend with The Daily Telegraph to help launch its new ethical brand?
|
|
Gillette Fusion drives up sales and ad recall with The Sun 'Striker' campaign |
|
|
|
|
|
|
Gillette Fusion teamed up with The Sun's famous 'Striker' cartoon strip during the 2006/07 football season to drive up sales, enhance ad recall and brand recognition.
|
|
BA.com check-in to The Sunday Times |
|
|
|
|
|
|
BA.com advertise their online check in service in The Sunday Times
|
|
Mirror Group delivers Pedigree campaign |
|
|
|
|
|
|
A cross platform solution from Mirror Group enabled Pedigree to drive brand awareness and preference.
|
|
 |
30 Results
| 1 2 3
| Page 1 of 3
|
|
|
|
|
|
|
 |
|
| How can we improve our Case Studies content? We welcome your ideas for new case studies and other comments. |
|
|
|
