Seb Royce
(Judging the Online Award) Seb started his advertising career at Ogilvy as a copywriter where he worked across a range of accounts such as Ford, Lucozade, the Samaritans and the Observer newspaper.
In 1999, shocked by a news report showing a class of seven year olds showing Prince Charles their homemade websites, he jumped at the chance to learn more about the internet, and joined a then very small digital advertising agency called glue. As their Creative Director, his remit was to help raise the standard of online advertising and get clients to take the web seriously as an advertising medium.
Six challenging years and a whole host of awards later Seb has achieved just that, with a tally including 15 Cannes Lions, six One Show Pencils, nine Eurobest and numerous Campaign Digital Awards in his time as creative director.
glue have been voted New Media Age's Most Respected Agency four years running, they have been the most awarded UK Digital Agency for the past two years, they have repeatedly finished among the top ten of the digital Gunn report, and to their great pride have secured a place in the Sunday Times' Top 100 Small Companies to work for the past two years.
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